Led by Jonathan Moore, Asda’s Senior Director of Food Trends and Innovation who has cooked at a Michelin Star level, Asda has unveiled its Trend Book for 2024/25, revealing key themes that will guide its food and drink product development over the next 18 months. For 2024/25, Jonathan and his team have identified four ‘mega trends’ which he sees driving the retailer’s innovation: Quick, Easy & Cost Effective Navigating solutions to managing both cost and a busy life, this theme explores how retailers can adapt by providing convenience and flexibility, without compromise on flavour. Within this, Jonathan coins the phrase “Anything But The Oven”- which sees consumers continuing to migrate from traditional cooking methods to things like the microwave and the air-fryer. Consumers are moving on from cooking whole chickens and the perfect chip, experimenting with ingredients like cookie-dough to recreate ‘viral’ social media desserts at home. Product development is set to reflect this, and we could see more specifically designed products and innovative recipe suggestions on-pack as we head into 2025. The ‘on-the-go' culture also sits within this mega-trend, as busy lifestyles mean customers are constantly looking for time-saving solutions, but this goes beyond a pre-packaged sandwich and focuses much more on health. Adult lunch box fillers, like individually portioned sachets of healthy nut butters and mini condiments are expected to be popular. Asda’s new Health Menu Shakes have been developed with this in mind, with the Tropical Shake and Berry Shake containing fruits and wholegrains, designed to keep customers energised whilst on the move. Pure Comfort Consumers are leaning into foods for joy and comfort. Foodier consumers look to be impressed with ingredient upgrades, whilst younger generations look for new, novelty versions of these favourites such as insta-worthy iced coffees and shakes, gourmet chicken wings with the trending hot sauce of the moment and the latest take on mac and cheese. With a taste of the nostalgic but with a step on in global iterations, “Pure Comfort” moves on from a traditional ‘chicken dinner’ and takes on globally inspired traditions, like ‘beak to feet’ style serve and charcoal and rotisserie cooking methods, which has created trends for ingredients like chicken fat, panko breadcrumbs, spice rubs, global marinades, hot sauces and flavoured mayonnaises amongst retailers. Asda’s newly launched Chip Shop Curry Mayo is a twist on a classic and taps into this emerging trend. No longer seen as a guilty pleasure, is the continuing rise of “Gourmet Fast Food”, elevated with the addition of adventurous flavours and indulgent ingredients - think Lobster Fried Rice. Hot dogs and burgers are expected to remain popular, with a focus on the quality of ages, cuts & breeds of meats. Summer 2024 sees the launch of the Loaded Pork Hotdog, where Asda customers are provided with four prime cuts of pork and cherrywood smoked pork, blended with spices, crispy onions and a mustard sauce to assemble their own ‘fakeaway’. Sensory & Interactive With a growing appetite for the bold and daring, consumer taste sensations have been heightened with chefs leaning into different flavour bombs, blending sweet and sour, along with increasing visual appeal. There’s a focus within this trend on indulgent hybrids, which strikes the balance between familiarity and novelty, creating something new by combining foods in new formats. Accelerated by social media, this trend has seen the rise of the ‘crookie’ (croissant filled with cookie dough) joining other viennoiserie trends such as the ‘cronut’ (croissant-donut hybrid), ‘cruffin’ (croissant merged with a muffin) and more recently the cretzel - a blend between a mini croissant and a pretzel, with further mergers expected between sweet and savoury as we head into 2025. Asda’s Pistachio Croissant has sold 150,000 units since launch earlier this year and has hundreds of thousands of engagements across social media, with reviews saying they are “immaculate” and that “Asda is on the right track with this one”. Expected to follow suit is Asda’s Raspberry & Pistachio Donut, launching later in the year. Health For You People are focusing on their health in proactive, more positive ways. But in a time of financial uncertainty, solutions need to be accessible and convenient without breaking the bank. Customers still wish to get their sweet fix, but now in the ‘right’ way. Coined by Jonathan as “Sweet Enough” - we’ll see natural sweeteners become a favourite ingredient with the likes of syrups, dates, coconut and honey having a resurgence across bakery, desserts and snacking. Outside of the ‘mega trends’, customers can also expect to see cuisine influence from specific regions, drawing from within the Middle East, Latin, Greek and Southeast Asia with dishes such as loaded fries, pide, empanadas, tomales, dips and small plates coming through retailers. Jonathan Moore, Senior Director of Food Trends and Innovation at Asda, commented: “We’re proud to share our third Trend Book, which identifies four mega trends expected to emerge in the UK food scene, formulated through months of research into cultural and social drivers and inspired by global influence." “Despite many of the challenges faced by the food industry maintaining influence into 2024, it’s inspiring to see the creativity within this industry and over the next 18 months, I’m excited to work closely with our colleagues and suppliers to bring these trends and influences to life for Asda customers.”

The ultimate impact will depend on policy responses and the interplay of these trends on a global scale according to the latest KPMG Economic Outlook . Table 1: Summary of KPMG’s latest forecasts for the UK economy 2023 2024 2025 2026 Real GDP 0.4 0.8 1.7 1.4 Consumer Spending 0.4 1.0 1.8 1.4 Investment 0.3 1.8 2.3 2.3 Unemployment Rate 4.0 4.3 4.3 4.2 Inflation 7.3 2.5 2.4 2.4 Base Interest Rate 5.25 4.75 4.00 3.50 Short-term UK Economic Outlook Brightens Buoyed by a looser monetary and fiscal policy stance, growth in the UK economy may stage a welcome recovery after a lacklustre performance in the second half of 2024. GDP growth could more than double from 0.8% in 2024 to reach 1.7% this year. Meanwhile, UK consumers could ramp up the pace of spending after a cautious recovery last year which saw many continuing to prioritise savings. As household incomes continue to be boosted by robust pay growth and lower interest rates provide less incentives for saving, increases in disposable incomes could translate into a 1.8% increase in consumer spending this year. However, stronger growth could come at a cost of higher and more persistent inflation, as businesses pass on the cost of tax rises as they enjoy a temporary glut of demand. Inflation is now projected to remain above the Bank of England’s 2% target until 2027. This short term pick-up in growth is unlikely to be sustained as the economy continues to be constrained by a weak pace of productivity growth and shortfalls in labour force participation. There is now a clear role for policy in addressing the historically weak pace of productivity and economic growth. The recently announced Modern Industrial Strategy, with detailed plans expected in 2025, aims to target growth. Central to this strategy is the National Wealth Fund (NWF), which will build on the UK Infrastructure Bank’s initiatives to invest in projects aligned with the government's growth and industrial strategy objectives. Yael Selfin, Chief Economist at KPMG UK, said: "Long-term UK economic growth will depend on the effective implementation of the Modern Industrial Strategy and the ability of the National Wealth Fund to identify and invest in high-impact projects." "The success of these initiatives will be critical in determining whether public investment can translate into sustained economic growth." Monetary Policy: More Rate Cuts To Come Global central banks remain in the midst of a loosening cycle; however inflation is still a challenge for some and going forward rate cuts may become less frequent, less predictable and more data dependent. With growth in the Eurozone continuing to disappoint, the ECB may break away from this pattern, opting to cut rates faster and deeper than its peers. So far, the Bank of England has maintained a cautious stance, with only two rate cuts in 2024 amid concerns about persistent domestic inflation. We forecast three additional rate cuts in 2025, ending the year with a rate of 4%. Yael said: "As global economic conditions begin to diverge after the end of the global inflationary shock, central banks must navigate a more uncertain and volatile economic environment. The risk of policy error remains high, which could prompt a slower and more deliberate approach from policymakers." Global Trade Frictions The incoming US administration's willingness to use tariffs to achieve policy goals could escalate trade frictions, influencing the global economic outlook for 2025 and 2026. A flare-up in trade frictions which sees tit-for-tat tariffs imposed around the world could lower UK GDP by 0.4%, with an even larger hit to more export-oriented economies in Europe. Yael added: "Trade tensions and uncertainties about the scale and timing of tariff measures add another layer of uncertainty to the global economic outlook." "While we expect some form of tariff barriers to be in place by the end of 2026, a slow ramping-up could help limit its impact on growth in the main forecast."

Geotab study of more than 16,000 commercial vehicles reveals safety, congestion and travel disruption concerns in south-east London Key Findings : Dangerous driving incidents on Tower Bridge have increased by 231% during Blackwall Tunnel closures, with lorries experiencing a 341% rise in harsh braking events Geotab analysed the data of more than 16,000 commercial vehicles, revealing the significant impact of Blackwall Tunnel closures on local traffic patterns In 2024, over 5,500 journeys were rerouted on alternative routes through central London covering 91,000 miles, intensifying congestion and road safety concerns Alternative routes through central London have seen a 43% rise in travel times, reflecting a slowdown in traffic alongside higher fuel consumption and emissions New telematics data from Geotab has revealed significant disruptions to traffic patterns, fuel usage, and road safety caused by the closures of the Blackwall Tunnel. Geotab, a global leader in connected transportation solutions, analysed telematics data from over 16,000 commercial vehicles in 2024, to assess the impact of Blackwall Tunnel closures. Over 5,500 journeys were rerouted on alternative roads through central London to avoid the Blackwall Tunnel closure, collectively covering 91,000 miles over 12 months. The data highlights congestion and safety concerns that won’t necessarily end when construction of the Silvertown Tunnel is complete. The Blackwall Tunnel is undergoing closures to support the construction of the Silvertown Tunnel, aimed at reducing journey times and to help manage air pollution in south-east London. There are concerns, however, that new toll charges for using both Blackwall and Silvertown Tunnels will increase traffic on alternative routes, intensifying congestion and safety concerns in those areas. The Geotab study bears this out, with travel time on East Smithfield, for example, increasing by 43%. The Blackwall closures in combination with restrictions on the Rotherhithe Tunnel redirected more vehicles toward Tower Bridge, intensifying its usage. The average daily vehicle count on Tower Bridge increased by 18%, with dangerous driving incidents increasing by 231%, and lorries experiencing a 341% rise in harsh braking events - potentially impacting pedestrian safety. “Our data shows that the Blackwall Tunnel closures have had a negative impact on traffic flow and safety in other areas,” said Aaron Jarvis, Associate Vice President, Sales and Business Development, EMEA, Geotab. “We cannot say now whether the introduction of a toll to the Blackwall Tunnel for the first time since it opened in 1890 will continue the displacement of road traffic to these other areas, but we do know that commercial vehicles spending more time on the road going shorter distances is not good for local communities, the economy, air pollution, or driver well-being.” Geotab’s recent mental health survey highlighted the impact of driver stress with 90% of lorry and van drivers saying work-related stress negatively impacts their driving. For many, congestion heightens concerns about job performance, safety, and overall well-being. “These disruptions add significant challenges for commercial drivers who are under constant pressure to meet delivery schedules. The additional time spent in congestion not only increases operational costs but also contributes to increased driver stress, as they navigate unpredictable travel conditions,” Jarvis added.

Young creators across the UK aged between the age of 12- 18 are being asked to answer thought provoking questions using the powerful medium of graphic storytelling. Opal22 Arts and Edutainment, in association with the Stephen Lawrence Research Centre (SLRC), have launched the Culture Comics: Graphic Novel Competition, with the aim of inspiring young people to tackle thought-provoking themes in the form of a comic strip. The Top 50 winning entries will be exhibited at a public exhibition before being published in a professionally curated graphic novel anthology. What’s more, artists will be invited to take part in an exclusive workshop led by the UK’s first Black Comics Laureate, Bobby Joseph, one of the competition's esteemed panel of judges. Tara Munroe, Creative Director at Arts and Edutainment organisation, Opal22 said, “We believe that every young person has a story worth sharing, and this competition is a chance to amplify their voices through art. We’d love you to share your story through drawings—any style works! You don’t need to be a pro; even stick figures can get the message across. Use pencils, paints, markers, or any medium you love, but keep it to no more than two sides of A4 paper. Let your creativity shine!” In their comic strips, young creators, based upon their age range, are being asked to answer one of two questions: Ages 12–15:“Black Culture is…” Get ready to unleash your creativity! Break free from stereotypes and dive into themes like epic ancient myths, unforgettable personal adventures, or laugh-out-loud funny stories. The possibilities are endless! Ages 16–18: “Why Vote?” Want to make your mark and have some fun doing it? Show why voting matters! Whether it’s pitching a hilarious idea like a National Ice Cream Eating Day or rallying for real, exciting political change, this is your chance to speak up and inspire others. Submissions must be sent by 2nd March, 2025 and can be sent digitally as PDFs, JPEGs or PNG files or by post to Opal22 Arts and Edutainment, Studio 9, Phoenix Studios, 253–255 Belgrave Gate, Leicester, LE1 3HU. Tara continued, “The competition is more than a contest; it’s about giving young people a platform to share their stories and amplify young voices through storytelling while tackling real-world issues. We can’t wait to see what they come up with.” Sherilyn Pereira, Deputy Director of the SLRC said, “The Stephen Lawrence Research Centre (SLRC) is committed to driving meaningful conversations that challenge how we think about race and social justice." "Through asking critical questions, raising awareness, and advocating for positive change, we aim to inspire transformative action. It’s truly exciting to partner with Opal22 Arts on this project, which will empower young minds and foster creativity as a catalyst for change.” For detailed guidelines and to submit your artwork, visit www.opal22.co.uk

Asda will donate the equivalent of one million meals during the start of 2025, as part of a brand-new 'Winter Fruit and Veg pledge' with FareShare and the Coronation Food Project. Running from January to March, the initiative will see over 420 tonnes of fresh fruit and vegetables donated to the UK’s biggest charity fighting hunger and tackling food waste. The donation will support FareShare’s nationwide network of charities including afterschool and breakfast clubs, homelessness shelters, and older people’s lunch clubs. As many families face rising heating bills, FareShare will face even greater demand during the colder months, and is expected to deliver 50million meals over the winter period. A variety of fruit & vegetables will be donated as part of the project*, including carrots, parsnips, cabbage, sprouts, pears, grapes, citrus fruits, and potatoes. The donations will be provided via Asda’s wholly owned subsidiary IPL, and continues the support provided by IPL and Asda as part of the Coronation Food Project in 2023. IPL & Asda were an original partner to pledge support to the project and provided 1.2m Christmas dinners during the first initiative – supporting nearly 4000 charities and over 450,000 individual beneficiaries. Jane Berry, IPL Group Managing Director, said: “Food poverty is a significant problem in the UK, and with charities in urgent need of donations during the colder months, we hope our donation of one million meals can make a big difference to those most in need in our communities." “We are immensely proud of our strong relationship with FareShare, which spans over 13 years. In that time, we’ve developed how we make waste efficiencies while better supporting the charities and communities that our redistributed food reaches." "With Winter a particularly tough time for many, we’re delighted to continue our support of FareShare through this initiative and help the vulnerable members of the community in which we operate.” Kris Gibbon-Walsh, CEO at FareShare, said: “We’re incredibly grateful to our longstanding partner Asda for donating the equivalent of over 1 million meals this winter. These nutritious fruit and vegetables will be transformed into meals by 8,000 charities we support, helping people in need, changing lives and strengthening communities during the cold winter months. This donation will make a huge difference, thank you.” The Winter Veg Pledge is the latest initiative launched by Asda, having recently marked eleven years of partnership with FareShare by hitting a major milestone, with the redistribution of the equivalent of 40 million meals in that time. Over 8000 charities and community groups continue to receive surplus food from Asda’s stores and depots, ensuring good food avoids going to waste and reaches those who need it most. The donations have been made possible by redirecting surplus ingredients directly from producers within the Asda and IPL supply chain. Suppliers supporting IPL and Asda’s Winter Fruit and Veg Pledge include Poskitt Carrots, Strawson’s, Frank Clarke & Son, Benzies, Bedfordshire Growers, and Lincolnshire Field Products.

The Future of Jobs Report 2025, published today by the World Economic Forum, reveals that job disruption will equate to 22% of jobs by 2030, with 170 million new roles set to be created and 92 million displaced, resulting in a net increase of 78 million jobs. Technological advancements, demographic shifts, geo-economic tensions and economic pressures are the key drivers of these changes, reshaping industries and professions worldwide. Key Findings: Shifting global trends in technology, economy, demographics and the green transition are projected to generate 170 million new jobs by 2030, while displacing 92 million others. Some of the fastest-growing jobs found in technology, data and AI, but growth also expected for core economy roles including delivery drivers, care roles, educators and farmworkers. Fastest growing skills by 2030 will include technological skills alongside human skills, such as cognitive skills and collaboration. Collective action in the public, private and education sectors is urgently needed to address the growing skills gaps. Drawing on data from over 1,000 companies, the report finds that the skills gap continues to be the most significant barrier to business transformation today, with nearly 40% of skills required on the job set to change and 63% of employers already citing it as the key barrier they face. Technology skills in AI, big data and cybersecurity are expected to see rapid growth in demand, but human skills, such as creative thinking, resilience, flexibility and agility, will remain critical. A combination of both skill types will be increasingly crucial in a fast-shifting job market.   Frontline roles and essential sectors like care and education are set for the highest job growth by 2030, while advances in AI and renewable energy are reshaping the market – driving an increase in demand for many technology or specialist roles while driving a decline for others, such as graphic designers.   "Trends such as generative AI and rapid technological shifts are upending industries and labour markets, creating both unprecedented opportunities and profound risks," said Till Leopold, Head of Work, Wages and Job Creation at the World Economic Forum. "The time is now for businesses and governments to work together, invest in skills and build an equitable and resilient global workforce."   The Job Market in 2030 Frontline roles, including farmworkers, delivery drivers and construction workers, are poised to see the largest job growth in absolute terms by 2030. Significant increases are also projected for care jobs, such as nursing professionals, and education roles, such as secondary school teachers, with demographic trends driving growth in demand across essential sectors. Meanwhile, advances in AI, robotics and energy systems – notably in renewable energy and environmental engineering – are expected to increase demand for specialist roles in these fields. Meanwhile, roles such as cashiers and administrative assistants remain among the fastest declining but are now joined by roles including graphic designers as generative AI rapidly reshapes the labour market. The Skills Gap The skills gap continues to be the most significant obstacle to business transformation in response to global macrotrends, cited by 63% of employers as a main barrier to future-proofing their operations. If the global workforce were represented by a group of 100 people, 59 are projected to require reskilling or upskilling by 2030 – 11 of whom are unlikely to receive it; this translates to over 120 million workers at medium-term risk of redundancy.   While technology skills in AI, big data and networks and cybersecurity are expected to see the fastest growth in demand, human skills such as analytical thinking, cognitive skills, resilience, leadership and collaboration will remain critical core skills. A combination of both skillsets will increasingly be required by many growing jobs. AI and Upskilling AI is reshaping business models, with half of employers globally planning to reorient their business to target new opportunities resulting from the technology. The most common workforce response to these changes is expected to be upskilling workers, with 77% of employers planning to do so. However, 41% plan to reduce their workforce as AI automates certain tasks. Almost half of employers expect to transition staff from roles exposed to AI disruption into other parts of their business, an opportunity to alleviate skills shortages while reducing the human cost of technological transformation.   Given the rapid growth of emerging technologies, business leaders, policy-makers and workers will need to work together to ensure workforces are ready while reducing risks of unemployment across sectors and geographies.    Beyond Technology: Economic, Demographic And Geo-Economic Shifts The rising cost of living is another key factor driving labour market change, with half of employers expecting it to transform business models. While global inflation has eased, price pressures and slower economic growth are projected to displace 6 million jobs globally by 2030. These challenges are increasing demand for resilience, agility, flexibility and creative thinking skills.   Demographic shifts are reshaping labour markets, with ageing populations predominantly in higher-income countries driving demand for healthcare roles and expanding working-age populations in lower-income regions fuelling growth in education professions. Workforce strategies focused on improving talent management, teaching and mentoring skills are essential to bridging these gaps.   Geopolitical tensions are a top concern for 34% of businesses, while trade restrictions and industrial policy shifts transform many more, with some companies planning to adapt through offshoring and reshoring strategies. These pressures are also increasing demand for skills such as cybersecurity.   A Need For Urgent Action Addressing the sweeping changes outlined in the report requires urgent and collective action across government, business and education. Key priority areas include bridging skills gaps, investing in reskilling and upskilling initiatives and creating accessible pathways into fast-growing jobs and skills that are seeing fast growth in demand. By prioritizing equitable and inclusive workforce transitions and strategies – and supporting workers through these transformations – stakeholders can build a resilient and adaptable global workforce that is prepared to thrive in the jobs of tomorrow. Find out more and download a full copy of the report from the World Economic Forum website here

Sporting excellence and achievement in Charnwood has been celebrated at an annual awards ceremony. The 14th Charnwood Sports Awards were held at Burleigh Court in Loughborough. The event, which is organised and run by Charnwood Borough Council, recognised the work and dedication of individuals, clubs, coaches and volunteers across the borough. It also highlighted workplaces and schools making a difference to health and wellbeing. A total of 12 awards were handed out on the night. Loughborough University student Daniel Wiffen was crowned Senior Sports Person of the Year on the back of his brilliant swimming gold medal in the men’s 800m freestyle at the Olympic Games in Paris. Up-and-coming 800m runner Shaikira King was named Junior Sports Person of the Year, while masters shot put and discus thrower Gillian Astle was the recipient of the Mayor’s Special Recognition Award. Loughborough Foxes Women's Football Club picked up the Club of the Year award, with Team of the Year going to Loughborough Students Athletics Club BUCS. Councillor Liz Blackshaw, the Council’s lead member for communities and neighbourhoods, said: “The Charnwood Sports Awards are a fantastic opportunity to celebrate the incredible talent, dedication and passion within our community." “From athletes and coaches to volunteers and schools, these awards highlight the vital role sport plays in improving health, wellbeing and community spirit across the borough. It was wonderful to see the remarkable achievements of so many individuals and groups given the recognition they deserve at this year’s awards ceremony." “Congratulations to all the winners and nominees—you are truly inspirational and should be extremely proud.” The awards ceremony was hosted by BBC Radio Leicester’s Adam Whitty, and Councillor Jewel Miah - leader of Charnwood Borough Council – gave an opening speech to welcome guests and praise all the nominees. The 2024 winners and runners-up are: Club of the Year 2024 Winner: Loughborough Foxes Runner-up: Loughborough College Academies Runner-up: Loughborough Female Fitness Generation Charnwood Inspiration Award 2024 Winner: Jake Cort Runner-up: Alice Wagg Runner-up: Limehurst Multi-Sport Leadership Group Joe Humphries Memorial Trust Special Recognition Award 2024 Winner: Dawn Tobin Runner-up: Dr Durant & Dr Borrill Runner-up: Walk & Talk Project Let’s Get Moving Junior Ambassador of the Year 2024 Winner: Limehurst Multi-Sport Leadership Group Runner-up: Year 6 Broomfield Primary School Runner-up: Eirinn Hani Junior Sports Person of the Year 2024 Winner: Shaikira King Runner-up: Deagan Fairclough Runner-up: Regan Corrin Let's Get Moving Schools Award 2024 Winner: Martin High School PE Department Runner-up: Ashmount School Runner-up: Ian Harrison Outstanding Contribution to Sport, Physical Activity & Health 2024 Winner: Leandra Whelband Runner-up: Alix Glazier Runner-up: Dawn Tobin Runner-up: Martyn Rooney Lets Get Moving Senior Ambassador of the Year 2024 Winner: Olivia Patten Runner-up: Alix Glazier Runner-up: Pauline Young Senior Sports Person of the Year 2024 Winner: Daniel Wiffen Runner-up: Tully Kearney Runner-up: Will Ellard Mayor’s Special Recognition Award 2024 Winner: Gillian Astle Team of year 2024 Winner: Loughborough Students Athletics Club BUCS Runner-up: Loughborough Students Golf Club Runner-up: Loughborough College Cricket Academy Let’s Get Moving Wellbeing at Work Award 2024 Winner: Loughborough Wellbeing Centre

Farmers need greater protection from rural crime, the NFU said recently as part of National Rural Crime Action Week which highlights the challenges rural businesses face. This call for action follows months of collaboration between the NFU, government and other key industry organisations which led to the passing of the Equipment Theft (Prevention) Act, aimed at deterring the theft of quads and ATVs. The NFU is now asking for the act to be expanded to include other agricultural equipment such as GPS systems. Farm machinery theft is just one of many challenges farmers face nationwide, costing the UK a staggering £49 million in 2022 alone, according to NFU Mutual. An alarming surge in the theft of tractor GPS units cost the UK over £500,000 in the first four months of 2023, more than double compared to the same period in 2022. Other challenges farmers continue to contend with include hare coursing and livestock worrying. The NFU, alongside other organisations, successfully campaigned for legislative changes regarding hare coursing which were included in the Police, Crime, Sentencing and Courts Bill. The NFU is pushing for the government to follow through its commitment to introduce legislation, originally included in the Kept Animals Bill, to tackle livestock worrying. NFU Vice President David Exwood said: “Highly organised gangs of criminals have continued to plague the British countryside in recent years, stealing livestock, valuable farm machinery and expensive GPS equipment." “We welcome the action government have taken to tackle hare coursing and ATV theft but urge the government to pass secondary legislation to widen the scope of the Equipment Theft (Prevention) Act to include other equipment, such as larger machinery or GPS systems, and to fulfil its commitments on livestock worrying." “Farms often double as family homes and small businesses and these crimes have a significant impact on farming families, both financially and emotionally, and have left many rural communities feeling vulnerable and intimidated. “The creation of the National Rural Crime Unit is a positive step that the NFU has long asked for. We look forward to seeing the benefits of intelligence sharing and increased collaboration that it will bring and the NFU will continue to work with stakeholders and police forces to make the countryside a safer place.” Bob Henderson, NFU Mutual lead on Rural Crime, said: “We know the devastating impact rural crime can have on farmers, their families and the wider community, and our figures show that the cost of rural theft increased by 22% to £49.5m in 2022." “It is clear specialised policing is highly effective in tackling rural crime and we are proud to provide support and funding for the National Rural Crime Unit, which will strengthen work across the UK ensuring dedicated police resources are targeted where they are needed most. We welcome the work by the NFU to bring in changes in legislation to protect farmers and the wider rural community."

National Tree Week is an annual celebration dedicated to raising awareness about the importance of trees and encouraging tree planting and conservation efforts. This event typically takes place in late November, this year from November 27 through until December 5, marking the start of the winter tree-planting season. The initiative aims to highlight the vital role that trees play in our environment, from providing oxygen and absorbing carbon dioxide to supporting biodiversity and enhancing the overall well-being of communities. During National Tree Week, various activities and events are organised to engage people of all ages in tree-related initiatives. Tree planting ceremonies, educational programmes, and community workshops are common occurrences, fostering a sense of environmental responsibility and sustainable stewardship. Schools often participate in tree planting activities, incorporating lessons about the ecological benefits of trees into their curriculum. The celebration serves as a reminder of the numerous advantages that trees offer to the planet. Trees act as natural carbon sinks, mitigating the effects of climate change by absorbing and storing carbon dioxide. Their presence in urban areas contributes to improved air quality, providing shade and reducing the heat island effect. Additionally, trees play a crucial role in supporting biodiversity, offering habitats for various species of flora and fauna. National Tree Week also underscores the aesthetic and recreational value of trees. Parks, green spaces, and forests contribute to the beauty of landscapes and provide spaces for leisure and relaxation. The mental and physical health benefits associated with spending time in nature are well-documented, emphasising the importance of preserving and expanding tree-covered areas. Community involvement is a key aspect of National Tree Week. Local organisations, environmental groups, and government agencies collaborate to promote tree planting initiatives. Volunteers often participate in tree-planting events, fostering a sense of collective responsibility for the environment. The week serves as a platform to discuss broader issues related to deforestation, habitat loss, and the need for sustainable land-use practices. In conclusion, National Tree Week plays a vital role in promoting environmental consciousness and encouraging actions that contribute to the well-being of our planet. By emphasising the significance of trees, the celebration inspires individuals and communities to actively engage in tree planting and conservation efforts. As we face global environmental challenges, National Tree Week stands as a beacon, reminding us of the critical role trees play in sustaining life on Earth and the collective responsibility we share in preserving our natural heritage.

National Houseplant Week is more than just a celebration of potted greenery; it is a recognition of the profound relationship between humans and nature, even within the confines of our indoor spaces. Observed annually in the second week of January, this week highlights the transformative power of houseplants in our homes and workplaces, offering an opportunity to appreciate their beauty, nurture their growth, and reflect on their contributions to our well-being. Houseplants have become more than decorative items; they are living companions that play a crucial role in enhancing the quality of life. Research consistently affirms that indoor plants improve air quality by filtering toxins and releasing oxygen. This is especially important in modern times when people spend most of their lives indoors, often in spaces filled with synthetic materials and electronic devices that compromise air purity. Beyond their purifying properties, houseplants also help regulate humidity, creating a more comfortable living environment. The benefits of houseplants extend well beyond the physical. In recent years, as mental health has taken centre stage in public conversations, houseplants have emerged as simple yet powerful tools for fostering psychological well-being. Caring for a plant can be a meditative practice, encouraging mindfulness and patience. The act of watering, pruning, or simply observing the gentle sway of leaves can provide a sense of calm and connection, particularly for those grappling with stress or loneliness. Studies have shown that houseplants can reduce anxiety, boost mood, and even improve productivity, making them valuable additions to homes, offices, and classrooms alike. National Houseplant Week also offers an important platform to promote sustainable living. By choosing houseplants, people reconnect with the environment, even in urban settings. The week is an invitation to adopt practices that are environmentally conscious, such as repurposing containers for planting, using organic soil and fertilisers, and propagating plants rather than purchasing new ones. This movement aligns with the broader shift towards sustainability, reminding individuals of their responsibility to care for the planet. Additionally, this celebration encourages exploration of the vast diversity of houseplants. From hardy pothos and snake plants to exotic orchids and fiddle-leaf figs, there is a plant to suit every personality, lifestyle, and level of gardening expertise. National Houseplant Week inspires people to discover species that match their aesthetic preferences or specific needs, such as low-light tolerance or pet safety. It is also an opportunity to delve into the stories and cultural significance of plants, fostering an appreciation for their role in human history. The week often brings together communities of plant enthusiasts, both online and offline, to share tips, trade cuttings, and celebrate their shared love for greenery. Social media platforms become vibrant with images of lush leaves and blooms, while local nurseries and botanical gardens host workshops, plant swaps, and educational events. This communal aspect reminds us that houseplants are not just about individual enjoyment; they are a bridge that connects people through shared experiences and goals. National Houseplant Week ultimately underscores the resilience and adaptability of nature. In an era dominated by technology and urbanisation, houseplants remind us that even in the smallest spaces, life can thrive. They teach us lessons in patience, care, and the value of nurturing living things. Whether you are a seasoned plant parent with a thriving collection or a beginner hesitant to take the plunge, this week invites you to embrace the joy and tranquillity that houseplants bring to our lives. As we celebrate National Houseplant Week, let us recognise it as more than a fleeting observance. It is a chance to honour the silent yet significant role of houseplants in our world, cultivating a deeper respect for the natural world and the profound benefits it offers. By doing so, we not only enrich our lives but also take small yet meaningful steps towards a healthier, greener future.

British Airways has unveiled its brand-new First seat, combining elegant design with expert British craftsmanship, reflective of modern British luxury travel. The new cabin forms part of the airline’s A380 retrofit plans, expected to take to the skies in mid-2026. The airline’s new First has been carefully designed to provide the feel of a modern luxury hotel, alongside home comforts and thoughtful British touches at 35,000ft. The seat has been beautifully curated by expert designers and world-class manufacturers from all corners of Great Britain and Ireland, including London, Glasgow, West Yorkshire, Kilkeel and Dublin. The new seat is ultra-wide (36.5 inches), with a bed length of 79 inches, and features a multi-purpose ottoman and elegant stowable table, a 32-inch 4K TV screen, adjustable mood lighting including scenes such as ‘relax’, ‘dine’ and ‘cinema’. The seat can be adjusted with the touch of a button to find the perfect level of comfort and is located within a cocooned 60-inch curved wall for ultimate privacy, whilst still providing a spacious environment. For customers travelling together in the centre of the cabin, the divider slides open to create a shared lounge space, and the stowable tables mean customers can enjoy ‘buddy dining’ in the seat with their travel companion. The elegant curves throughout the cabin take inspiration from British Airways’ Concorde wings, giving a natural flow to the space and creating a welcoming environment. Customers can now simply wheel their luggage into their personal luggage space, making it even easier to settle in before their flight. Elsewhere, the suite features an ambient light with an eye-catching design that subtly references the airline’s speedmarque and further nods to Concorde. The suite features window blinds, activated by buttons on the internal control panel for all three windows per seat. The soft panelling inside the seat also helps with acoustics and absorbing sound, which adds to the sense of being in a cocooned, private space. Customers can also use the seat’s brand-new ‘do not disturb’ functionality on its wireless control tablet, which notifies crew if they wish to maximise their rest on board. British Airways’ Chief Customer Officer, Calum Laming, said: “We’re incredibly proud to launch the next era of First that pushes the boundaries of comfort, luxury and modernity, taking into consideration customer preferences and expectations to the finest detail." “This coupled with our incredible colleagues delivering a world-class service, following the launch of our First Service Specialists scheme, as well as the many benefits of flying First such as First Wing entry, access to our award-winning lounges including our Concorde Room and priority boarding, means we truly believe we offer a winning combination in delivering an extraordinary experience for our customers.”   The airline listened to colleagues and customers to help shape design elements and specific features to suit preferences, such as the carefully placed stowage with useability and purpose in mind. The airline also introduced its fully rectangular bed following customer feedback that replicates all the comforts of a home environment. The airline also worked closely with world-class manufacturer, Collins Aerospace RTX business, to create the First seat, following its involvement in carefully crafting British Airways’ Club Suite and short-haul aircraft seats earlier this year. British Airways is proud to be the only European carrier from the UK to offer a First product across the Atlantic. Customers travelling in First can experience the airline’s most luxurious way to travel, from a stylish seat, exclusive access to lounges, fast-track security, use of the First Wing at Heathrow and excellent service on board. The airline offers the most premium experience for travellers from the moment they book to when they land in their destination. The airline is continuing to invest in its overall customer experience and has already rolled out over 120 initiatives as part of its £7 billion transformation focus, from brand-new short-haul seats, free Wi-Fi messaging on board to refreshing its lounges across its global network.

Baked Earth Bakery is launching its seasonal heart-shaped mini garlic and coriander naans exclusively into retail giant Aldi ready for the romantic month of February. The Love Bites will be on the shelves of approximately 1,000 stores UK-wide from 30th January for a limited period as part of Aldi’s Valentine’s range. Supplied in award-winning packaging, the Love Bites are one of a seasonal range of mini garlic and coriander naan bites that the Nottingham-based bakery has developed for the retail sector. Others have been created for Easter, Halloween and Christmas. The naan bites are produced from the same traditional recipe that the Butt family has been using to make naans for more than 50 years and will give Aldi customers the chance to woo their lovers with authentic savoury treats. Perfect as a side, canapé, mini pizza base, for dipping, or as a party snack, the Love Bites are vegan-friendly and are available in packs of 20. Dan Butt, MD of Baked Earth Bakery, said: “We’re thrilled that Aldi will be exclusively stocking our new garlic and coriander Love Bites. We know that their customers will love these delicious mini naans – they’re the perfect way to their partner’s heart. It truly is a match made in heaven.” The news comes as Baked Earth Bakery reveals it enjoyed its busiest year yet in 2024. The company launched 25 new products into the retail and food service sectors – the most it has ever achieved in a 12-month period – and also gained BRC AA+ grading for its facilities following an unannounced visit. The BRCGS standards set the benchmark for good manufacturing practices and an AA+ grading is the highest standard awarded. Baked Earth Bakery makes on average 300,000 flatbreads, naans and other bakery products every day at its manufacturing facilities in Lenton, Nottingham, which equates to more than 100 million per year. Dan Butt added: “Baked Earth Bakery had an exceptional year in 2024, with the launch of new products into both retail and the food service sectors and also into the ambient and frozen sectors. We will build on this in 2025 and already have exciting opportunities on the horizon." “We plan to invest significantly into our manufacturing operations this year which will help us to continue to be creative and dynamic, developing bakery products that go down well both with our customers and with the customers of our retail and food service partners.” For more information about Baked Earth Bakery visit www.baked-earth.co.uk