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Reconomy Strengthens Its Technology Leadership Team



Reconomy, the leading international circular economy specialist, has announced that it has

strengthened its technology capabilities through the appointment of Jenny Dodsworth as Group

Programme & Delivery Director to its Technology Leadership Team, and commits to a major capital

investment in excess of £10 million in 2025 to accelerate product development. This will support the

execution of Reconomy’s strategic priorities and strengthen its competitive advantage.


Appointment of Jenny Dodsworth as Group Programme & Delivery Director

Jenny Dodsworth is a highly-experienced senior Programme Director with a proven track record of

implementing major transformation and organisational change projects at FTSE 100 companies

across different sectors. She has extensive expertise in digital and customer roadmap management,

business case inception and delivery.


Jenny has previously held senior programme roles at leading international businesses including

Capita, Merlin Entertainments, Virgin Atlantic and Argos, implementing large scale ERPs including

customer and digital strategies. She was most recently at A2Dominion, a housing association, where

she oversaw improvement transformations across procurement, finance and property functions

impacting people, processes and technology. In this role, Jenny shaped, directed and led a major

multi-million pound D365 transformation programme, the largest in Europe at the time, before

leaving to join Reconomy.


In her new role, she will report into Jody Fullman, Chief Information Officer, and work closely with

him and also the Change and Transformation team led by James Skeet, Director of Group Change

and Transformation, to drive technology change programmes across Reconomy. She will also play a

major role in supporting Reconomy’s strategy to scale across North America and integrate newly

acquired companies in this market.

Technology strategy and capital investment

Reconomy is in the midst of a period of rapid growth as it takes advantage of the highly attractive

opportunities in the international circular economy. With the world currently consuming more

resources than can be replenished, businesses are increasingly recognising the economic

imperative of embracing circularity to preserve precious materials and cut waste.


In the last six years Reconomy has acquired c.30 brands and technology is critical to transforming its

operations to deliver on the strategic priorities of attaining leading positions in its core markets and

scaling across North America. The Company’s technology strategy consists of three key elements:


1. Streamlining Reconomy’s back office operations. Key projects include providing its 4,000-

strong workforce with unified ways of working and collaborating, unlocking the power of

Reconomy by being able to work together seamlessly and globally irrespective of the

location, brand or loop.


2. Platform and data product consolidations. Key projects include centralising the data

required to support the Comply loop, creating a single data platform to help businesses

meet the requirements of global Extended Producer Responsibility (EPR) and the creation

of a single platform to serve all of Reconomy’s Recycle brands in the UK.


3. New product development to sustain organic growth and build new products to facilitate

entry into new markets.

Powering this strategy is RecoTek, Reconomy’s technology scaling centre and in-house delivery

capability. Launched last year, this centre now employs over 130 people and is focused on

accelerating product development by adding additional extensive capabilities to Reconomy’s

existing and deeply talented technology teams.


To support these strategic initiatives, Reconomy intends to invest over £10 million this year.


Guy Wakeley, Chief Executive of Reconomy, commented:

“Technology is one of our greatest competitive advantages and is the driving force behind our rapid growth. In less than a year, Jody and his team have established a world-class technology scaling centre that will enable us to deliver on our strategic priorities and provide circular economy led solutions to our customers, helping them unlock commercial opportunities and deliver cost efficiencies. I look forward to seeing Jenny make an invaluable contribution to our technology and growth agendas."

Jody Fullman, Chief Information Officer, said:

“This is a truly exciting time to be leading technology at Reconomy. As our business continues to experience exceptional growth, our global technology function plays a critical and strategic role in transforming the products and capabilities across our acquired brands to operate as one international team, driving operational excellence and creating opportunities to enter into new markets."

"I am delighted that Jenny has joined my leadership team. With her proven track record of driving commercial success and numerous large scale transformations, she is a perfect fit to support the delivery of our technology change programmes.”


Jenny Dodsworth as Group Programme & Delivery Director, said:

“I am excited to have joined Reconomy with its excellent track record and clear purpose to enable the circular economy for its customers. I look forward to working closely with Jody and the senior leadership teams to drive major change programmes across the organisation to capitalise on the opportunities ahead of us and create a more sustainable world.”

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  • Feb 11, 2025
  • 3 min read


Reconomy, the leading international circular economy specialist, has announced that it has

strengthened its technology capabilities through the appointment of Jenny Dodsworth as Group

Programme & Delivery Director to its Technology Leadership Team, and commits to a major capital

investment in excess of £10 million in 2025 to accelerate product development. This will support the

execution of Reconomy’s strategic priorities and strengthen its competitive advantage.


Appointment of Jenny Dodsworth as Group Programme & Delivery Director

Jenny Dodsworth is a highly-experienced senior Programme Director with a proven track record of

implementing major transformation and organisational change projects at FTSE 100 companies

across different sectors. She has extensive expertise in digital and customer roadmap management,

business case inception and delivery.


Jenny has previously held senior programme roles at leading international businesses including

Capita, Merlin Entertainments, Virgin Atlantic and Argos, implementing large scale ERPs including

customer and digital strategies. She was most recently at A2Dominion, a housing association, where

she oversaw improvement transformations across procurement, finance and property functions

impacting people, processes and technology. In this role, Jenny shaped, directed and led a major

multi-million pound D365 transformation programme, the largest in Europe at the time, before

leaving to join Reconomy.


In her new role, she will report into Jody Fullman, Chief Information Officer, and work closely with

him and also the Change and Transformation team led by James Skeet, Director of Group Change

and Transformation, to drive technology change programmes across Reconomy. She will also play a

major role in supporting Reconomy’s strategy to scale across North America and integrate newly

acquired companies in this market.

Technology strategy and capital investment

Reconomy is in the midst of a period of rapid growth as it takes advantage of the highly attractive

opportunities in the international circular economy. With the world currently consuming more

resources than can be replenished, businesses are increasingly recognising the economic

imperative of embracing circularity to preserve precious materials and cut waste.


In the last six years Reconomy has acquired c.30 brands and technology is critical to transforming its

operations to deliver on the strategic priorities of attaining leading positions in its core markets and

scaling across North America. The Company’s technology strategy consists of three key elements:


1. Streamlining Reconomy’s back office operations. Key projects include providing its 4,000-

strong workforce with unified ways of working and collaborating, unlocking the power of

Reconomy by being able to work together seamlessly and globally irrespective of the

location, brand or loop.


2. Platform and data product consolidations. Key projects include centralising the data

required to support the Comply loop, creating a single data platform to help businesses

meet the requirements of global Extended Producer Responsibility (EPR) and the creation

of a single platform to serve all of Reconomy’s Recycle brands in the UK.


3. New product development to sustain organic growth and build new products to facilitate

entry into new markets.

Powering this strategy is RecoTek, Reconomy’s technology scaling centre and in-house delivery

capability. Launched last year, this centre now employs over 130 people and is focused on

accelerating product development by adding additional extensive capabilities to Reconomy’s

existing and deeply talented technology teams.


To support these strategic initiatives, Reconomy intends to invest over £10 million this year.


Guy Wakeley, Chief Executive of Reconomy, commented:

“Technology is one of our greatest competitive advantages and is the driving force behind our rapid growth. In less than a year, Jody and his team have established a world-class technology scaling centre that will enable us to deliver on our strategic priorities and provide circular economy led solutions to our customers, helping them unlock commercial opportunities and deliver cost efficiencies. I look forward to seeing Jenny make an invaluable contribution to our technology and growth agendas."

Jody Fullman, Chief Information Officer, said:

“This is a truly exciting time to be leading technology at Reconomy. As our business continues to experience exceptional growth, our global technology function plays a critical and strategic role in transforming the products and capabilities across our acquired brands to operate as one international team, driving operational excellence and creating opportunities to enter into new markets."

"I am delighted that Jenny has joined my leadership team. With her proven track record of driving commercial success and numerous large scale transformations, she is a perfect fit to support the delivery of our technology change programmes.”


Jenny Dodsworth as Group Programme & Delivery Director, said:

“I am excited to have joined Reconomy with its excellent track record and clear purpose to enable the circular economy for its customers. I look forward to working closely with Jody and the senior leadership teams to drive major change programmes across the organisation to capitalise on the opportunities ahead of us and create a more sustainable world.”

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