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Former Apprentice Returns To Head Department At Electronic Waste Specialist



Fast-growing electronic waste specialist Intelligent Waste Management Ltd (iWaste) has made three strategic new hires as business demand increases.


The Berkshire-based company has bolstered its IT and sales teams with the appointments of Dan Price, Joe Hartley and James Massey.


Dan was previously an apprentice at iWaste, which provides electronic waste collection services, secure data destruction, electronic recycling equipment and WEEE (Waste Electrical and Electronic Equipment) disposal for corporations, public sector organisations and businesses across the UK.


He left seven years ago to explore other options and has now returned as IT Technician Team Leader, heading an IT department of four people which was created around him.


iWaste Director Sam Prentice said:

“Dan was previously with us as an apprentice at the start of his career and has returned to the fold with a wealth of experience in IT, business and essential life skills under his belt from other roles across the region."

“We are glad to welcome Dan back home. He is a valuable team member, part of our senior management team and doing great things with his department – and is also responsible for IT assets and data security, which means hard drives, GDPR and items coming inside the building."


“We interviewed many different people for the role and Dan was the outstanding candidate, a perfect fit with our business ethos. He is solid and hardworking, a natural leader and is applying a lot of the ideas he learned elsewhere."


“Dan was one of our first apprentices in the early days of the business when we were very much in our infancy with just a few members of staff and one van on the road. I admire him that he has gone on this journey and is now back with us.” Dan commented:

“I always regretted leaving, although I felt I needed to have different experiences. I am hugely proud of what I accomplished while I was away but I am glad to be back among the iWaste family."

“It is almost as though I haven’t been away – except for the fact that the business has grown tremendously and we have smart new premises – and I have been welcomed back with open arms."


“My aim is to not only run my department prudently, professionally and with care, but to ensure that iWaste continue to offer the second-to-none customer service for which we have become rightly renowned.”


iWaste, headquartered at Ducks Nest Farm in Arborfield, near, Reading has also appointed keen sportsman and former Oxford United scholar Joe Hartley as Sales Executive, reporting to Sales Manager Ed Starnes.


Part of the company’s growing sales team, he is tasked with building relationships, opening new avenues and generating revenue streams from new and existing clients.


Sam added: “Joe is the most incredibly enthusiastic sales guy I have seen in 20 years in this business and has hit the ground running. He has augmented our really strong team, which is cohesive, hungry, competitive and extremely hardworking.”


James Massey has also recently joined iWaste as a Junior IT Technician.


The company, established in 2013, has also invested heavily in infrastructure, vans, people and a new bespoke, cloud-based management portal which drove an ambitious move to a paperless operation.

Last year iWaste, which employs 35 people, also celebrated its 10th anniversary and moved to bigger premises outside Reading to facilitate strategic business growth.


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  • Jan 30, 2024
  • 3 min read


Fast-growing electronic waste specialist Intelligent Waste Management Ltd (iWaste) has made three strategic new hires as business demand increases.


The Berkshire-based company has bolstered its IT and sales teams with the appointments of Dan Price, Joe Hartley and James Massey.


Dan was previously an apprentice at iWaste, which provides electronic waste collection services, secure data destruction, electronic recycling equipment and WEEE (Waste Electrical and Electronic Equipment) disposal for corporations, public sector organisations and businesses across the UK.


He left seven years ago to explore other options and has now returned as IT Technician Team Leader, heading an IT department of four people which was created around him.


iWaste Director Sam Prentice said:

“Dan was previously with us as an apprentice at the start of his career and has returned to the fold with a wealth of experience in IT, business and essential life skills under his belt from other roles across the region."

“We are glad to welcome Dan back home. He is a valuable team member, part of our senior management team and doing great things with his department – and is also responsible for IT assets and data security, which means hard drives, GDPR and items coming inside the building."


“We interviewed many different people for the role and Dan was the outstanding candidate, a perfect fit with our business ethos. He is solid and hardworking, a natural leader and is applying a lot of the ideas he learned elsewhere."


“Dan was one of our first apprentices in the early days of the business when we were very much in our infancy with just a few members of staff and one van on the road. I admire him that he has gone on this journey and is now back with us.” Dan commented:

“I always regretted leaving, although I felt I needed to have different experiences. I am hugely proud of what I accomplished while I was away but I am glad to be back among the iWaste family."

“It is almost as though I haven’t been away – except for the fact that the business has grown tremendously and we have smart new premises – and I have been welcomed back with open arms."


“My aim is to not only run my department prudently, professionally and with care, but to ensure that iWaste continue to offer the second-to-none customer service for which we have become rightly renowned.”


iWaste, headquartered at Ducks Nest Farm in Arborfield, near, Reading has also appointed keen sportsman and former Oxford United scholar Joe Hartley as Sales Executive, reporting to Sales Manager Ed Starnes.


Part of the company’s growing sales team, he is tasked with building relationships, opening new avenues and generating revenue streams from new and existing clients.


Sam added: “Joe is the most incredibly enthusiastic sales guy I have seen in 20 years in this business and has hit the ground running. He has augmented our really strong team, which is cohesive, hungry, competitive and extremely hardworking.”


James Massey has also recently joined iWaste as a Junior IT Technician.


The company, established in 2013, has also invested heavily in infrastructure, vans, people and a new bespoke, cloud-based management portal which drove an ambitious move to a paperless operation.

Last year iWaste, which employs 35 people, also celebrated its 10th anniversary and moved to bigger premises outside Reading to facilitate strategic business growth.


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