eCapital UK, one of the UK's leading independent providers of invoice finance and asset-based lending solutions for growing SMEs, has appointed Camilla Woodrow as its new Head of HR, strengthening its focus on people and talent as the business grows.

In her new role, Camilla will lead the HR function across the UK, partnering with the Senior Leadership Team to align the company’s people strategy and plans with its commercial objectives. She will have responsibility for the full employee lifecycle, with a focus on supporting business growth, and creating an exceptional colleague experience.

Camilla brings 25 years of experience in Human Resources, including two decades in senior HR leadership roles where she has developed and delivered people strategies to support organisational success. Having worked with organisations including Glide UK and The HR Dept, she has extensive experience shaping and delivering people strategies that support business growth and performance. She has led cultural change, developed talent, and built high-performing teams.

The appointment follows a period of sustained growth and success for eCapital UK. Over the past three years, the business has increased funds advanced to clients by 46%, grown its client base by more than 32%, and expanded into larger, more sophisticated funding facilities of up to £6 million, helping more small and mid-sized businesses access the flexible working capital they need to invest, expand and build resilience. As the business has grown, so has the importance of attracting, developing and retaining the talent needed to support its ambitions.

Commenting on her appointment, Camilla Woodrow, Head of HR at eCapital UK, said:

“eCapital UK is an ambitious and growing business with a strong focus on its people and its future. I’m delighted to be joining the team at such an exciting time and look forward to working with colleagues across the business to build on the great foundations already in place. My focus will be on ensuring our people strategy continues to support our commercial ambitions, while creating an environment where colleagues can thrive and deliver their best work.”

Lisa Cleaver, Chief Operating Officer at eCapital Commercial Finance UK, said:

“We are delighted to welcome Camilla to eCapital UK at a pivotal stage in our growth journey. Her breadth of HR leadership experience and proven ability to develop effective people strategies will be invaluable as we continue to scale our business."

"Camilla’s appointment reinforces our commitment to investing in our people and ensuring we have the right culture, capabilities and support in place to achieve our ambitions.”