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Blackpool Hotel Teams With Local Distiller To Launch Exclusive Drinks



Award-winning, family-owned Hotel Sheraton in Blackpool, has teamed up with a local distiller to create two bespoke spirits exclusively for hotel guests.


The bespoke Hotel Sheraton Gin and Vodka are produced by Lytham Gin, an award-winning independent distillery based in Lytham St Annes.


Handcrafted at the distillery on Lancashire’s Fylde Coast, the new Hotel Sheraton Gin is infused with orange, vanilla and star anise, creating an aromatic and distinctive gin, while the accompanying premium vodka offers a smooth, classic serve. Both spirits have been created and bottled especially for the hotel, complete with their own bespoke Hotel Sheraton labels.


The spirits are on sale from both hotel bars and as boxed gifts to purchase from the gift cabinet.


Hotel owner Liz Brown said:

“We are absolutely thrilled to have our own bespoke Hotel Sheraton spirits of Gin and Vodka created by the Lytham Gin Company. The gin, drunk together with an elderflower tonic is just the most delicious drink. I hope our guests enjoy it as much as I do!"

“Our policy is to buy local and this is a perfect example of a collaboration between two great family-run Lancashire companies.”


Sara Dewhurst, founder of Lytham Gin, said:

“For us, this collaboration is about much more than creating great spirits. Lytham Gin was founded on a love of our local area and the idea of putting “A Little Bit of Lancashire in Every Drop.”

“We’re incredibly proud to see that philosophy reflected in another local, award-winning family business that shares our commitment to quality, hospitality and Lancashire provenance."


“There’s something particularly special about working with another independent family business here on the Fylde Coast. Hotel Sheraton has a wonderful reputation and a real sense of place, so creating their own gin and vodka has been an absolute pleasure. We hope their guests enjoy drinking a little bit of Lancashire while they’re here - and perhaps take some happy memories of the Fylde Coast home with them too.”


The three-star hotel, on Queen’s Promenade, which last year marked its 10th anniversary, has also received the prestigious ROSE (Recognition of Service Excellence) Award from VisitEngland placing it officially in the top 100 hospitality establishments in the country.


Other accolades include

  • Ranked to its highest position (number three) on TripAdvisor, from 92 hotels in Blackpool;

  • Ranked number 11 in The Best Places To Work in UK Hospitality by Caterer Magazine;

  • The Judges’ Award in the Lancashire Tourism Awards, in special recognition of the Be Really Kind philosophy.


Liz and her team also keeping their fingers crossed after recently being shortlisted for the 2027 Large Hotel of the Year in The Lancashire Tourism Awards. Visit the hotel here.

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  • Jan 31, 2025
  • 3 min read

Every year on January 31, animal lovers around the world come together to celebrate International Zebra Day, a day dedicated to raising awareness about one of nature’s most striking and fascinating creatures. Zebras, with their unmistakable black-and-white stripes, are not only a symbol of Africa’s diverse wildlife but also play a crucial role in their ecosystems. This day is an opportunity to appreciate their beauty, understand their significance, and take action to protect them from the growing threats they face.


Zebras, members of the equid family alongside horses and donkeys, are native to Africa and are known for their distinctive patterns. What makes their stripes so intriguing is that no two zebras share the same pattern, much like human fingerprints. Scientists continue to study the purpose of these unique markings, with theories ranging from camouflage and predator confusion to temperature regulation and social signalling. Beyond their aesthetic appeal, zebras have evolved as resilient animals that thrive in the challenging environments of the African savannahs, grasslands, and mountainous regions.


There are three main species of zebra: the plains zebra, the mountain zebra, and the Grevy’s zebra. While the plains zebra is the most common, the mountain and Grevy’s zebras are classified as endangered. Habitat loss, climate change, and poaching have significantly impacted their populations.


International Zebra Day serves as a vital reminder of the urgent need for conservation efforts to ensure these species continue to thrive.
Organisations around the globe use this day to spotlight the threats zebras face and to advocate for protective measures that safeguard their future.

One of the most pressing issues affecting zebras is habitat destruction. Expanding human settlements, agriculture, and infrastructure development have encroached on the natural habitats of zebras, forcing them into smaller and more fragmented areas. This disruption not only reduces their access to food and water but also increases their vulnerability to predators and poachers. In many parts of Africa, zebras are hunted for their skins and meat, despite efforts to curb illegal poaching. Conservation groups working in regions like Kenya and Namibia have been instrumental in protecting zebra populations through anti-poaching initiatives and habitat restoration projects.


International Zebra Day is not just about raising awareness but also about celebrating the important role zebras play in their ecosystems. As grazers, they help maintain the balance of grasslands by consuming vegetation and preventing overgrowth, which benefits other herbivores and contributes to the overall health of the ecosystem. Their migratory patterns also help fertilise soil, as their droppings spread nutrients across vast areas. In this way, zebras are essential to the biodiversity of their habitats, making their conservation critical to the health of the African wilderness.


The day also highlights the importance of education and community involvement in zebra conservation. Many wildlife organisations partner with local communities, providing education and resources to foster a sense of stewardship for these animals. Eco-tourism, for instance, has become an effective tool in conservation, generating income for communities while promoting sustainable practices that protect wildlife. Tourists who visit national parks and reserves not only have the chance to witness zebras in their natural habitats but also contribute directly to conservation efforts through park fees and donations.


International Zebra Day is a call to action for individuals, communities, and governments worldwide to prioritise the protection of these iconic animals. It reminds us that conservation is a shared responsibility and that even small actions can make a significant impact. For instance, supporting organisations that work to protect zebras, spreading awareness about their plight, or even choosing sustainable travel options can contribute to safeguarding their future.


It is also a day to marvel at the beauty and wonder of zebras. Their resilience, social structures, and adaptability are a testament to the intricacy of the natural world. Watching a herd of zebras graze together, their stripes shimmering in the sunlight, is a sight that inspires awe and reminds us of the importance of preserving our planet’s biodiversity.


As we observe International Zebra Day, let us not only celebrate these magnificent creatures but also reflect on the challenges they face.


By working together to protect zebras and their habitats, we ensure that future generations can continue to admire their beauty and learn from their resilience.
Through awareness, education, and action, we can help secure a future where zebras roam freely across the landscapes they have called home for millennia.

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