top of page

Scotland's Bakers Score A World Cup Winner With Local Pies



Aldi launches limited edition pie range from a talented squad of Scottish suppliers ahead of this summer’s tournament


Aldi has teamed up with three of Scotland's finest bakers to launch a series of limited-edition pies inspired by the World Cup and its host nations.


From Thursday 11 June, the supermarket is launching eight tournament-inspired treats made for pie-loving football fans across the country.


Leading the attack is Pie Sports whose range honours the three host nations, USA, Canada and Mexico – the Chilli Cheese Dog Pie (£2.89), the Maple BBQ Brisket Pie (£2.89), and a Mexican Spicy Beef Pie (£2.89). They’ve also launched a Stovie Pie made with premium link sausage in a nod to Steve Clarke’s men.


Brownings, creators of the famous Killie Pie, bring the Tartan Army Pie (£1.99) made with mince and potatoes, in a fitting tribute to the fans cheering on our boys across the Atlantic. Bells round off the team, bringing serious flavour through its Mexican Chicken Fajita Pie (£2.49), Philly Cheesesteak Pie (£2.49), and a Maple Bacon Mac and Cheese Pie (£2.49).


To understand attitudes to Scotland’s historic place in the World Cup, Aldi commissioned new research surveying more than 1,140 Scots. It found that optimism is running high across the country, with 77% believing Scotland has a chance of progressing beyond the group stages. The survey also highlights the nation’s strong commitment to supporting the team, with 82% of Scots saying they will follow Scotland during the World Cup, while one in six plan to stay up into the early hours to watch matches live.


Alan Leslie, Buying Director at Aldi Scotland, said:

“We’ve surveyed the nation, and we know that there is a real sense of excitement around the tournament. Pies are loved by supporters across the country, and with so many Tartan Army fans cheering Steve Clarke’s men on from home because of the late kick-offs, creating a special range of tournament-inspired pies made perfect sense."

“It's an exceptional line-up that showcases the innovation and craftsmanship of what Scottish producers can do.”


Brian Sarafilovic, Managing Director of Pie Sports, said:

“The World Cup is the biggest stage in football, and getting to create a range of pies that takes inspiration from the host nations, while celebrating everything that makes Scottish baking brilliant, has been an absolute joy. We think fans across the country are going to love them.”

Launching across all Aldi Scottish stores from 11 June, each pie in Aldi’s World Cup range is available for a limited run only.



Most Read

Azets Puts Best Foot Forward

Azets Puts Best Foot Forward

A Midlands charity that rescues surplus food and redistributes it has been given a boost thanks to the efforts of a local team of accountants.

Calculus Leads £3M Investment Into Edify, The AI Operations Platform For Hospitality

Calculus Leads £3M Investment Into Edify, The AI Operations Platform For Hospitality

Calculus, one of the UK’s longest-established EIS and VCT fund managers with over 25 years backing innovative growth companies, announces a £2.5m investment into Edify, the AI-powered operations platform built for quick service restaurants (QSRs) and hospitality chains.

ScottishPower And Masdar Set UK Record For Biggest Blade Install At East Anglia

ScottishPower And Masdar Set UK Record For Biggest Blade Install At East Anglia

ScottishPower and Masdar’s East Anglia THREE offshore windfarm has set a UK offshore wind record with the installation of its first turbine – the first in the UK to feature 115 metre blades, each one longer than a Premier League football pitch.

Categories

  • Jan 15, 2025
  • 2 min read

The Department for Business and Trade’s (DBT) Made in the UK, Sold to the World Awards are open for SMEs to enter until 9 March, with the addition of two new categories and an expanded prize package to honour exceptional accomplishments in global trading. 


The awards celebrate the international sales success of SMEs across the UK and provide a stepping stone for further growth and opportunity. This year, two new categories have been added: Digital & Technology and Export Services – the latter aiming to recognise the contribution of businesses that facilitate UK exports. The other categories cover Advanced Manufacturing & Construction; Agriculture, Food & Drink; Consultancy & Professional Services; Creative Industries; Education & EdTech; Financial Services & FinTech; Healthcare; Infrastructure and Engineering; Low Carbon Energy; and Retail & Consumer Goods. 


Lloyds Bank has joined as a partner for the 2025 awards, in addition to the founding partner, the Chartered Institute of Export & International Trade. The winners’ package has been updated to include a year’s free business membership to the Chartered Institute; a working capital masterclass with a Lloyds Bank trade expert; professional photos of their business; and an invitation to the winners’ reception in London. They will also receive a trophy, certificate and digital badge, and bespoke promotion on DBT’s channels. Those that are highly commended will also receive a year’s free membership to the Chartered Institute. 


Gareth Thomas, Minister for Services, Small Businesses and Exports, underscored the significance of the awards in recognising the ambition of small businesses across the country. Gareth said: 

“When small businesses export, it opens a wealth of incredible opportunities. These awards are a testament to the innovation that British SMEs display day in, day out."
“As we enter the new year, our Plan for Change is about ensuring businesses across the country can thrive and grow. This will boost jobs and wages and firms that export are at the forefront of that growth. I encourage all those who have started on the exporting ladder to enter and showcase their success.” 

Information on how to enter, including key dates, can be found here.



Most Read

Azets Puts Best Foot Forward

Azets Puts Best Foot Forward

A Midlands charity that rescues surplus food and redistributes it has been given a boost thanks to the efforts of a local team of accountants.

Calculus Leads £3M Investment Into Edify, The AI Operations Platform For Hospitality

Calculus Leads £3M Investment Into Edify, The AI Operations Platform For Hospitality

Calculus, one of the UK’s longest-established EIS and VCT fund managers with over 25 years backing innovative growth companies, announces a £2.5m investment into Edify, the AI-powered operations platform built for quick service restaurants (QSRs) and hospitality chains.

ScottishPower And Masdar Set UK Record For Biggest Blade Install At East Anglia

ScottishPower And Masdar Set UK Record For Biggest Blade Install At East Anglia

ScottishPower and Masdar’s East Anglia THREE offshore windfarm has set a UK offshore wind record with the installation of its first turbine – the first in the UK to feature 115 metre blades, each one longer than a Premier League football pitch.

Categories

Don’t Rely On Property To Fund Retirement, Rathbones Warns

Don’t Rely On Property To Fund Retirement, Rathbones Warns

UK houses lost value in real terms in 2025 and significantly underperformed equities, according to new research by Rathbones, one of the UK’s leading wealth and asset management groups.

Chamber’s New Home At The Heart Of Slough Town Centre

Chamber’s New Home At The Heart Of Slough Town Centre

Thames Valley Chamber of Commerce now operates from new premises at the heart of Slough town centre following a move facilitated by property consultancy Vail Williams.

Spa Hotel Resort To Host National Gingerbread House Festival

Spa Hotel Resort To Host National Gingerbread House Festival

A Lake District spa resort is to host Cumbria's inaugural Gingerbread House Festival, a national celebration and bold re-imagining of a centuries-old culinary and cultural tradition for creative bakers.

Recent Posts

bottom of page