top of page

New Chief Marketing Officer For Lloyds Banking Group


ree

Suresh Balaji has joined Lloyds Banking Group as Chief Marketing Officer. He will oversee the group-wide Brand, Marketing and Experience function. Suresh will be responsible for creating and maintaining the Group’s strong, inclusive and sustainable portfolio of brands, developing marketing strategies, driving creative excellence, and designing customer experiences to contribute to business growth.


Suresh joins the Group from Standard Chartered Bank where he was Global Head of Marketing & Communications, leading the function across Consumer, Private and Business Banking, based in Hong Kong.


Prior to this, he spent 17 years at HSBC where he held various regional, country and global leadership roles, latterly as Chief Marketing Officer for the Asia-Pacific region. His earlier career includes marketing and sales roles at United Breweries, WPP and GSK.


Suresh, who has recently relocated to the UK, said: "To be Lloyds Banking Group’s CMO at this point in its history is truly an honour and a once-in-a-lifetime opportunity. Lloyds Banking Group has helped millions of customers prosper over the course of its history, and there is no better time to be joining than now - to grow our brands, build world-class experiences and get creative for the wide range of customers the Group supports."


Jayne Opperman, Chief Executive Officer for Consumer Relationships, Lloyds Banking Group said: "I'm delighted to welcome Suresh to Lloyds Banking Group. As a highly accomplished marketing leader with an outstanding track record in financial services, his passion to create digital and data-led change will help us make a huge difference for our customers. I know he'll be a great addition to our team."

Most Read

Act Now On Looming Shake-Up Of Tenants’ Rights

Act Now On Looming Shake-Up Of Tenants’ Rights

A senior lawyer at a south coast legal firm has urged landlords and lettings agents to ‘get ahead of what is to come’ as the countdown begins to a major reform of the private rented sector.

Sustainability Chain Takes Centre Stage To Unlock Green Potential

Sustainability Chain Takes Centre Stage To Unlock Green Potential

Dozens of businesses keen to put clean growth and sustainability at the heart of their everyday operations are set to attend a free conference and exhibition in Basingstoke.

Family Team Welcomes 3,000 Customers After Opening Food Van

Family Team Welcomes 3,000 Customers After Opening Food Van

A young entrepreneur from Coatbridge and his dad have attracted 3,000 customers in their first two months of trading after they opened a new mobile food business in September.

Categories

  • Writer: Paul Andrews
    Paul Andrews
  • Oct 17, 2023
  • 1 min read

ree

Suresh Balaji has joined Lloyds Banking Group as Chief Marketing Officer. He will oversee the group-wide Brand, Marketing and Experience function. Suresh will be responsible for creating and maintaining the Group’s strong, inclusive and sustainable portfolio of brands, developing marketing strategies, driving creative excellence, and designing customer experiences to contribute to business growth.


Suresh joins the Group from Standard Chartered Bank where he was Global Head of Marketing & Communications, leading the function across Consumer, Private and Business Banking, based in Hong Kong.


Prior to this, he spent 17 years at HSBC where he held various regional, country and global leadership roles, latterly as Chief Marketing Officer for the Asia-Pacific region. His earlier career includes marketing and sales roles at United Breweries, WPP and GSK.


Suresh, who has recently relocated to the UK, said: "To be Lloyds Banking Group’s CMO at this point in its history is truly an honour and a once-in-a-lifetime opportunity. Lloyds Banking Group has helped millions of customers prosper over the course of its history, and there is no better time to be joining than now - to grow our brands, build world-class experiences and get creative for the wide range of customers the Group supports."


Jayne Opperman, Chief Executive Officer for Consumer Relationships, Lloyds Banking Group said: "I'm delighted to welcome Suresh to Lloyds Banking Group. As a highly accomplished marketing leader with an outstanding track record in financial services, his passion to create digital and data-led change will help us make a huge difference for our customers. I know he'll be a great addition to our team."

Most Read

Act Now On Looming Shake-Up Of Tenants’ Rights

Act Now On Looming Shake-Up Of Tenants’ Rights

A senior lawyer at a south coast legal firm has urged landlords and lettings agents to ‘get ahead of what is to come’ as the countdown begins to a major reform of the private rented sector.

Sustainability Chain Takes Centre Stage To Unlock Green Potential

Sustainability Chain Takes Centre Stage To Unlock Green Potential

Dozens of businesses keen to put clean growth and sustainability at the heart of their everyday operations are set to attend a free conference and exhibition in Basingstoke.

Family Team Welcomes 3,000 Customers After Opening Food Van

Family Team Welcomes 3,000 Customers After Opening Food Van

A young entrepreneur from Coatbridge and his dad have attracted 3,000 customers in their first two months of trading after they opened a new mobile food business in September.

Categories

JCB Kicks Off Annual Christmas Toy Appeal To Spread Festive Joy

JCB Kicks Off Annual Christmas Toy Appeal To Spread Festive Joy

JCB has launched its fourth annual Christmas Toy Appeal as employees unite to bring festive joy to local children.

Notts Sport Unveils CocoTurf Cricket

Notts Sport Unveils CocoTurf Cricket

CocoTurf Cricket has been developed to support the growing need for environmentally responsible solutions within the sport.

Family-Run Startup Grows Into Seven-Figure National Business

Family-Run Startup Grows Into Seven-Figure National Business

A West Yorkshire entrepreneur is approaching a decade in business – celebrating record-breaking growth for his vegetation management company.

Recent Posts

bottom of page